Having a well-designed education website is an ideal way to show who you are as an establishment, whether you’re an existing institution or building your education brand from the ground up.
Remember, you’re providing both a valuable and invaluable service: knowledge. The best education website design solutions will support this knowledge through a clean layout, captivating images and engaging features.
Higher education and professional school websites
The purpose of this type of website is to uphold the overall brand of the university or college. A higher education website contains a great deal of important information for students, faculty and staff. Additionally, it’s a way of representing the campus culture for prospective students.
What works well?
When it comes to higher education website design, the competition is fierce. The landing page needs to be simultaneously simple and striking in order to hold the attention of the visitor, especially if they happen to be a prospective student.
University of Montana website
Look for a hero image that encompasses what makes your university unique. In the case of the University of Montana, the hero image celebrates homecoming season by highlighting their marching band. It’s timely, it’s engaging, and it gives the visitor an in-depth look at what makes campus life so great. This is your time to really show off.
While a great hero image will encourage the visitor to stick around and explore, a clean design will help them make the most of the website experience. Think about simple, easy-to-comprehend categories which your user needs to see. Make everything clear and clickable. Create an intuitive, functional layout and remember to factor in a way for the navigation to work on a mobile device. Universities are going to have a lot of portals for students and faculty, so your navigation menus will need to be particularly well organized. Start with the three As of higher education website navigation: academics, admission, athletics. Then, branch off from there.
Elementary and high school website designs
While the overall goals of elementary and high school websites are similar to that of a higher education website, the audience is completely different. These websites are most likely to be visited by parents and employees, rather than the students themselves. But still, they’re a great resource for important information, so it’s important to display everything clearly.
What works well?
Think about what a parent wants to see when they visit the website for their child’s school: they want engagement.
Little Seeds Academy website
Websites for younger students can appeal to curiosity and imagination inherent in education. Design by slf1986
Try showing a variety of interactive photos, like students at play or students with teachers in a classroom.
Focus on all the little things that make your school great, and most importantly, show how happy the students are when they’re at school. Be authentic with this approach. Avoid stock photos, and instead, invest in a photographer who can capture your student body in its natural environment.
For the navigation, think about things that parents care most about. For example, the best education website design solutions will have an easily accessible calendar feature. It sounds obvious, but actually, the calendar is often overlooked. Plain and simple: it’s truly one of the most important features for parents who need to know about breaks, holidays, exams and school-wide events.
Online education and e-learning website designs
Get schooled without leaving the house? Score. Online education is a growing field, and the backbone to any online education platform is a thoughtfully designed website. If the entire educational experience takes place in one digital environment, it can’t be anything short of excellent. And an online education doesn’t have to mean homeschooling or online college—it can also be something quicker and simpler, like a course on Lynda or Skillshare or even a mobile app that lets students learn a new language.