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Just when you thought you had a handle on posting content and growing an audience on Facebook, the giant social network has changed its rules again. This time, though, it says its goal is to make it easier for users to manage their content. Today, Facebook announced a number of changes [...]
"Every breath you take, every move you make, I'll be watching you." The famous 1980's song by The Police might as well be the mantra for major tech companies today. When you log onto the internet, click on a website or search a word, tech behemoths including Google, Apple, Amazon, Facebook and Yahoo are watching. They track your preferences, [...]
The way online marketers make money could change dramatically if a movement called "Do Not Track" gains steam and blocks their access to key user data. Basically, Do Not Track is a way to protect user privacy on the web by allowing people to choose how their data is used. When people click a Do Not [...]
According to data compiled by online security company Hotspot Shield, 12.6 million people were victims of identity theft last year, losing a total of $21 billion. With a problem that big, it's important to know not only how hackers can find your personal or business information, but how to protect yourself. The infographic [...]
The uproar over the surveillance practices of the National Security Agency has taken center stage in Washington, but for the majority of internet users, advertisers are more feared than the government, according to a new survey from the Pew Research Center. Almost 9 in 10 internet users, or 86 percent [...]
Facebook is facing criticism again over its privacy standards? You don't say. The social networking giant's latest privacy changes have sparked an official inquiry by the FTC, according to a report by The New York Times. Late last month, Facebook proposed updates to its Statement of Rights and Responsibilities and data-use policies that state, in [...]
For Facebook and Twitter, the competition is heating up again. Facebook’s announcement yesterday that Instagram users can now create shareable, 15-second videos has spurred a healthy debate over whether this new capability will make Twitter's Vine obsolete. Vine also allows us to create short videos, but in the form of six-second looping clips. While video for Instagram seems [...]
Is intellectual property even property at all? Businesses fret over IP issues all the time. On the one hand, they covetously protect what ideas they believe are theirs alone, making sure to use the courts to protect the exclusivity of whatever products grow from those thoughts. On the other hand, these same [...]
Thanks to the proliferation of video cameras on mobile devices, we are all citizen photojournalists. With the launch of MixBit, we can all be citizen video editors, too. Launched by YouTube co-founders Chad Hurley and Steve Chen, the new video application for your mobile phone is positioned to rival six-second video [...]
Social media can connect you with customers, but only if it's used effectively. A survey from Manta, an online business community, found that while more companies used social media in 2012 than the year before, only around 40 percent saw a return on their investment. Luckily, simple steps can help ensure you [...]
Does anyone from your target audience use Instagram? Do your customers in rural areas spend as much time on social media as your city-dwelling customers? These are the types of questions all companies need to ask before they invest time and money in a social media campaign. If you don't [...]
Google, already No. 1 in online advertising, may have plans to further corner the market by abandoning cookies in favor of its own consumer-tracking system. Instead of tracking internet users' behavior with the tool that's become ubiquitous in the industry, the Wall Street Journal reported that Google is in the early stages [...]