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When it comes to marketing your brand or business online, can you tell your story in 15 seconds? How about six? That's all the time you have when you use one of the new short-video sharing apps available for iOS and Android devices. Vine was the first of these video apps, enabling [...]
Of all the social media sites, the one I use most frequently is Facebook. It’s an excellent platform to inform, educate, and most of all, engage with my customers, clients and friends. Facebook is also an entrepreneur’s online storefront. If it’s not managed wisely, mistakes can quickly go viral and [...]
Thanks to a federal appeals court ruling in Virginia, anything you Like on Facebook can't and won't be used against you -- in a court of law or anywhere else. Facebook Likes are substantive speech, and therefore protected under the First Amendment, wrote U.S. Circuit Judge William Traxler. You may be wondering [...]
In a victory for online privacy advocates but a blow to advertisers, a federal judge in California has ruled Google may have violated wiretapping laws by scanning and reviewing users' Gmails. Google has long scanned Gmail messages to then target advertising to its users. The company has argued the practice is perfectly [...]
Computers are leaner, meaner and cheaper than ever before. With computing power no longer at a premium, we're swimming in numbers that describe everything from how a small town in Minnesota behaves during rush hour to the probability of a successful drone strike in Yemen. The advent of so-called "big [...]
Credit card information. Bank account numbers. Personal information, including ages, phone numbers and shopping habits. These are all pieces of data that businesses collect from customers every day. How they handle this information, and how they protect customer privacy, are serious issues for entrepreneurs. The debate surrounding privacy resurfaced most recently [...]
Every time we get on the internet or pick up a mobile device, we expand our digital footprint by another few bytes. Websites mark your interests with cookies, e-commerce sites store your credit card number, newsletters need your email address and social-media sites track your birthday, job history and the [...]
Web-based cyber security attacks on small businesses are on the rise. Of all internet-borne attacks, 31 percent are targeted at businesses with fewer than 250 employees, according to a recent report from Symantec. In order to protect yourself and your business against hackers, you'll want to use a secure web browser, along with [...]
According to data compiled by online security company Hotspot Shield, 12.6 million people were victims of identity theft last year, losing a total of $21 billion. With a problem that big, it's important to know not only how hackers can find your personal or business information, but how to protect yourself. The infographic [...]
The aliases were giving Listia's six-person tech team fits. An online marketplace and auction site based in Mountain View, Calif., Listia entices new customers to shop by giving them 500 credits as soon as they sign up. Predictably, there are users who abuse the offer. "All you need is a [...]
What will Apple do with your fingerprints? It is a uniquely modern question prompted by the dovetailing of Apple's new technology, which uses a fingerprint-based Touch ID to unlock the latest iPhone, and the heightened focus on government intrusion and surveillance of emails and communications, as demonstrated by the National [...]
School may be out but for some New York University entrepreneurs learning isn't over. NYU recently launched its 10-week accelerator program Launchpad for a select number of startup teams within the university's student pool. To entice people to forgo summer vacation or put the kibosh on job hunting, teams are equipped with [...]
