Informative Blog articles on the topic E-Mail Marketing for More Success...
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Marketing a growing business online can look daunting but the online world is full of possibility. There are so many communities and opportunities to get involved with it’ll make your head spin. Most people think of Google and Facebook ads when they think of digital marketing but there are tons[...]
Many small-business owners fall below what some people call the “security poverty line." Bootstrapping entrepreneurs can be especially vulnerable to hackers because they don’t have the money or personnel to buy, install and maintain the fancy security products large companies take for granted. On the hunt for easy pickings, hackers are[...]
To encourage residents to start their own businesses, U.S. states are investing in entrepreneur mentorship programs and pumping up their high-tech workforce. Maryland, Colorado and Virginia are the three states most supportive of innovation, according to the fourth annual Enterprising States report out this week from the U.S. Chamber of Commerce, a Washington,[...]
New York-based crowdfunding platform Kickstarter broke its previous record for the most any single project has raised in April with Pebble, a watch that synchs with your smartphone. So far (the funding round is not over yet), the watch has raised more than $9 million from over 61,000 backers. And while alternative funding[...]
Karen Mills, the head of the Small Business Administration, has told President Obama that she will be leaving her position. Who will replace Mills remains unknown. The White House is making no personnel announcements today, according to an email from White House spokesperson Inouye Shin. Mills said in a letter to[...]
A federal program that had the potential to extend $4 billion in credit to small-business and community-development lenders has been reduced by half. The program's fate underscores how difficult it can be for the government to get much-needed capital to entrepreneurs. The CDFI Bond Guarantee program, signed into law through[...]
Fashion-forward friends Neil Blumenthal, David Gilboa, Andrew Hunt and Jeffrey Raider aren't your bargain-basement eyewear types. The four University of Pennsylvania Wharton School of business alumni always preferred designer frames and lenses that ran about $500 per pair--a fact they lamented. "Most glasses are marked up between 10 and 20[...]
A robust benefits package, with options that include spouses and other family members, can be an important tool in recruiting and retaining the best employees. But without clear policies that spell out your company's guidelines with regard to working spouses, divorce and other issues, your business could end up incurring[...]
When it comes to health care, small-business owners aren't making any fast moves. Faced with higher premiums again in the year ahead, many business owners have found themselves in a holding pattern. They're concerned about the rising costs and the possible impact of health reform, but unsure about making any[...]
President Barack Obama's 2013 budget proposal includes a measure that would make a health-care tax credit available to more than a hundred thousand additional businesses -- giving those owners more cash in their pockets at a time when the economy is still ailing. If Congress approves the proposal, not only would more[...]
Having a great marketing strategy in place is key to the success of any business. Without a marketing strategy, you lack focus. And without focus, you will, quite simply, fail to reach any of the goals and objectives that you have set. Failure to plan is planning to fail. Marketing[...]
My name is Vihaan Khatri, I’m 28 years old and I live in Kolkata. A week ago I bought a new Bentley, as it’s six months since I worked at the car wash and barely had enough to feed my family. Now I’m going to tell you how a casual meeting[...]