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10 Best States for Starting a Business

10 Best States for Starting a Business

To encourage residents to start their own businesses, U.S. states are investing in entrepreneur mentorship programs and pumping up their high-tech workforce.

Maryland, Colorado and Virginia are the three states most supportive of innovation, according to the fourth annual Enterprising States report out this week from the U.S. Chamber of Commerce, a Washington, D.C., based business advocacy organization.

The study measured five aspects of policy including exports and international trade, entrepreneurship and innovation, business climate, talent pipeline, and infrastructure. U.S. states were ranked for their performance in each category. Also, the study measured and ranked overall economic climate and growth in each state. Utah earned the title as the top performing state overall for fostering business growth and creating jobs. It ranked in the top 10 of every policy ranking and came in third overall in economic performance.

As part of the report, the Chamber of Commerce prepared an interactive map where you can click on any state to see how it stacks up in each category and why.

Here are the top 10 states ranked for entrepreneurship and innovation, as measured by the number of high-tech businesses in the state, programs that support entrepreneurs, and STEM (science, technology, engineering and mathematics) job concentration. Each state that made the list has something unique to offer resident entrepreneurs.

  1. MarylandThe Maryland Entrepreneurs Resource List is a networking tool for connecting experienced tech executives with young startup entrepreneurs. The University of Maryland Baltimore County’s ACTiVATE initiative, supported by the state’s Technology Development Corporation, gives female entrepreneurs over a year of support and guidance as they launch their tech startups.
  2. Colorado: In addition to attracting hikers and bikers, the Western state is a hotbed for high-tech businesses and ranks fourth in the country for the number of new businesses born. Also, it has a relatively high concentration of STEM jobs and in the last two years has bolstered its high-tech workforce with an additional 1,100 software programmers, 840 engineers, and 675 science research jobs.
  3. Virginia: In addition to having the highest concentration of STEM jobs of any state in the U.S., Virginia has been home to the Center for Innovative Technology since 1985. The CIT’s mission is to promote technology-based economic growth in the state and is focused on getting money to more entrepreneurs in the very early, seed round of funding.
  4. UtahThe Utah Science, Technology, and Research initiative (USTAR) at the University of Utah, which is dedicated to turning research at the state’s universities into commercial businesses, received $6 million in funding in 2012. Also, the state and the Governor’s office teamed up with Weber State University to offer entrepreneurs courses, mentorship and affordable working space in a program called Startup Ogden.
  5. Massachusetts: The New England state, home to some of the most prestigious research institutes in the country, including Harvard University and Massachusetts Institute of Technology, is a hub for STEM jobs. Also, in 2012, the state legislature passed a bill that will allow the Massachusetts to invest in several long-term research and development activities, provide $1 million for paid internships in startups, and another $1 million for a program to mentor entrepreneurs about how and when to access venture capital funding.
  6. Texas: The Lone Star State has more than 2.2 million small-businesses accounting for more than half of its private sector jobs. Also, since 2009, Texas has ramped up its STEM workforce by 34,000, primarily in the computer and IT fields.
  7. WashingtonImpact Washington supports manufacturing in the state and has a specific program targeting small manufacturers. Also, manufacturers can get access to funding through the state’s Washington Economic Development Finance Authority’s Industrial Revenue Bond program. In addition to its support for manufacturing, the home state of software giant Microsoft has a high percentage of STEM workers, with notable concentrations in engineering, science and computer workers.
  8. Arizona: The Southwestern state hosts the Arizona Innovation Challenge each year where it gives out $3 million in awards to entrepreneurs. Also, the state encourages investment in small Arizona businesses by granting tax credits through its Angel Investment Program, which it has budgeted $20 million for through 2016. Also, Arizona has a Fast Grant program giving winning entrepreneurs funding to use to hire expert consultants and test new products. The goal of the program is to help startups transform an innovative new product or idea into a money-making venture.
  9. Georgia: Atlanta is relatively active city for venture capital, with 54 startups getting money in 2012, according to the National Venture Capital Association, the venture-capital industry association. The capital city’s co-working space, The Atlanta Tech Village, has a waiting list of more than 100 people, a sign of the city’s active startup culture. Also, the Georgia Department of Economic Development runs a training program called Entrepreneur-Friendly Communities where it teaches local communities how to encourage and foster small-business growth.
  10. Florida: While Florida doesn’t have much to brag about when it comes to encouraging innovation, the Sunshine State has the highest business birth rate in the U.S., helping it to narrowly secure a spot on the entrepreneurship list. Also, the state has a very high growth rate of self-employed individuals, including the addition of 59,000 personal finance advisors since 2002, 39,000 property managers, and 38,000 securities and financial services individuals.

The U.S. Chamber of Commerce’s report is released in conjunction with the Chamber’s Small Business Summit, happening in Washington, D.C., this week, and was prepared by the economic-research firm Praxis Strategy Group.

A Proposal to Expand Health-Care Tax Credits for Small Businesses

A Proposal to Expand Health-Care Tax Credits for Small Businesses

President Barack Obama’s 2013 budget proposal includes a measure that would make a health-care tax credit available to more than a hundred thousand additional businesses — giving those owners more cash in their pockets at a time when the economy is still ailing.

If Congress approves the proposal, not only would more businesses become eligible for the tax credit, some that are already eligible would get more cash back. In 2011, the health care tax credit is estimated to have helped 360,000 small businesses that provide health insurance to two million workers. Under the President’s proposal, the tax credit would benefit 500,000 small businesses that provide insurance to four million employees.

The landmark health-care law — called the Affordable Care Act — that was passed in 2010 included a set of temporary tax breaks to help the nation’s smallest businesses deal with the surging costs of health-care premiums.

“Right now, small businesses across America pay an average of 18 percent more to provide health insurance than large businesses,” Karen Mills, the administrator of the Small Business Administration, and the newest addition to the President’s cabinet, said in a blog post yesterday.

The current health-care tax credit is available to businesses that have fewer than the equivalent of 25 full-time workers, pay at least half of the cost of their workers’ health-care premiums and pay an average annual wage of $50,000. Part-time employees count proportional to the hours they work. The percentage of health-care premiums that a business can claim increases step-wise the smaller a business is and the fewer employees. So, a business with fewer than 10 employees and average wages less than $25,000 will get the maximum allowable credit. The credit is 35 percent of what the business pays on premiums this year and next and increases to 50 percent in 2014.

The problem is that as the health-care tax credit currently stands, a big chunk of small business owners don’t qualify. And, according to a survey conducted by the Small Business Majority at the end of last year, 33 percent of employers that don’t currently offer health insurance said they would be more likely to do so because of the tax credits.

Under the President’s revised proposal for the tax credit, businesses with as many as 50 employees would be eligible to receive a tax credit and businesses with as many as 20 employees would be eligible to receive the maximum credit. Also, the President’s proposal makes the phase out schedule for the tax credit more generous and eliminates a couple of onerous requirements for small businesses to be eligible for the tax credit. For example, the President’s proposal would eliminate the current tax credit requirement that limits the employer contribution to the average premium for the state. The goal is to streamline the process of applying for the credit.

Should the expanded health-care tax credit pass muster with Congress, an additional $14 billion in tax credits would be available over the coming 10 years. That’s a tough sell for many in Congress, as there’s a deep opposition to boosting government spending.

What’s more, some Republicans in Congress aren’t convinced that expanding the tax credit would fix anything. “The current small business health care tax credit is too narrow and temporary, and expanding it to more businesses wouldn’t solve its other problems, such as unawareness of the credit or the benefit being too small to bother calculating,” said Rep. Sam Graves (R., Mo.), the Chairman of the House Committee on Small Business, in an emailed statement. “The health care law should be repealed in its entirety immediately,” he added.

But that’s not what Mark Hodesh, the owner of Downtown Home and Garden, in Ann Arbor, Mich. would tell you. Thanks to the existing tax credit, Hodesh banked $9,125, which he says is circling right back into the economy. Hodesh joined Administrator Mills on a conference call with reporters to tout the benefits of the tax credit. He has 11 full-time employees, seven of whom opt to participate in the health insurance plan, which he has offered since 1998. But in the last ten years, his premiums have skyrocketed 300 percent.

“That is just staggering,” Hodesh told Entrepreneur. “We couldn’t raise the prices we charge for merchandise to keep up with it, so it was a real squeeze, but this Affordable Care Act helped immensely.” The hefty tax credit was enough to encourage Hodesh to hire another employee.

How the 3 A’s of Legitimacy Can Help You Earn Links and Gain Credibility

How the 3 A’s of Legitimacy Can Help You Earn Links and Gain Credibility

The concept of earning links seems to be one of the most difficult subjects for strategists, marketers, and business owners to wrap their heads around.

It’s no wonder, either, since Google and other search engines adjust the criteria for what deems a link to be relevant or qualified at such a rapid pace.

If you quickly review the blogosphere on this subject, it’s easy to become confused. Many sources recommend tactics like press releases and guest posts. Others warn that those forms of content will lead to Google dropping the hammer with a range of severe penalties.

The fact is that earning links is not difficult to do when approached and understood correctly.

Why Links Are “Earned” Today, as Opposed to “Built”

As search engines continue to develop their ability to interpret and understand quality content, their standards for how websites obtain authority continue to rise, as well.

In 2009, strategists could achieve premier rankings by embedding links on just about any website, regardless of the link’s value to users or its relation to the original domain. Now, business owners are tasked with the responsibility for creating relationships with relevant thought influencers that offer high quality content to online consumers.

Examples of link “building” include paying companies or webmasters to post links on their sites and embedding links on free directories that appear spammy.

In contrast, link “earning” involves strategists collaborating over what types of meaningful content they can create to share with other like-minded authorities online.

With Links, Think About How to Gain Credibility in the Real World

The easiest way to understand the concept of earning links is to think about how credibility is formed in offline, real-world settings.

If some unknown name were to run for public office, that person would have zero credibility to use to garner votes from the public.

However, with endorsements from the community’s local politicians and others in positions of higher authority in government, that person would automatically have a level of credibility based on his or her association with those offering words of support.

Well, the exact same mindset is behind the logic of acquiring links today.

When a brand new website is launched, it is not able to convey to search engines that it deserves to be placed on page one of search results without some history of experience to justify that.

However, when the website is able to connect with other popular sites that are seen as thought providers or consumer advocates within their particular space, it can then justify itself as appropriate for online consumers to engage with.

Look at History to Better Understand Today’s Search Demands

The state of the World Wide Web was a bit of a mess back in the late 1990’s and early 2000’s.

Millions of online users were constantly confronted with links that led to:

  • Pop-up ads
  • Porn sites
  • Irrelevant/meaningless content

It makes sense that Google wanted to implement standards that prevented their customers (online users) from being subjected to inappropriate and unpleasant experiences.

Standards That Promote a Quality Online Experience

Google updates and/or adjusts its algorithm over 500 times each year. While the vast majority of all updates are unannounced or unnoticed by the general public, some of them have a profound impact on what people see when they search online.

For example, popular, well-known updates like “Panda,” Penguin,” and “Pigeon” aim to create an online search experience that provides the most gratifying, rewarding results possible. This includes removing the ability to access sites that:

  • Contain high volumes of duplicate, plagiarized content
  • Have excessive volumes of irrelevant links that do not allow users to continue their personal search experience in a meaningful, logical way

Understanding the focus behind some of these updates allows strategists to clearly see an online environment that is completely devoted to offering consumers an original, honest experience that aligns directly with each user’s intentions.

The Three A’s Behind How Content Ranks in 2015

Almost everything about Google’s algorithm and the process involved for determining which listings are appropriate for users to engage with is based on a plethora of considerations.

Remember that links serve as a form of validation or credibility, and you can use the same tactics that have always been popular (i.e., press releases, guest posts, infographics, etc.), despite some industry opinions that say otherwise.


When planning out a new link-earning campaign, keep the three A’s in mind at all times in order to evaluate the legitimacy of the prospective link:

  • Alignment – how well a particular website or form of content aligns with your users’ expectations, intentions, and demands.
  • Authority – the level of credibility, experience, and intelligence a particular website is deemed to have based on consumer recognition and search engine algorithms.
  • Authenticity – the extent to which a particular website’s technical and onsite composition are comprised to meet the specific needs of individual online users/consumers. In other words, is the website built to completely align with and resolve consumer demands, or is it built to satisfy theoretical ranking factors?

How The Three A’s Apply in Action

Over the years, inexperienced strategists responsible for fulfilling a particular linking strategy tended to exclusively dedicate their time to the following tactics:

  • Creating as many directories as possible
  • Publishing numerous posts across underdeveloped social channels
  • Distributing press releases across free, online wires
  • Contributing content to unqualified third-party hosts

Now, the activities on this list are not the issue. The problem lies in how they are executed and the level of meaning/relevancy behind each action and its result.

Earn Links Correctly by Thinking of People First, Not Rankings

One sure way to approach links incorrectly is to think about them solely as a means to drive rankings rather than brand awareness or conversions.

When strategists intentionally try to build authority around particular key phrases or sites in order to rank in the first position on Google’s results pages, without consideration for the three A’s, they waste their time publishing content through empty social profiles or setting up directories on sites that no one visits.

Instead, you can maximize the value of your work and the results for your clients by keeping the three A’s in mind at all times when executing the tactics mentioned above.

Let’s go through each one of the link-earning activities now.

Creating Directories

Creating business directories that outline legitimate information attached to a particular brand or service is still an appropriate step to take when it comes to earning links.

However, you need to keep the target audience in mind at all times and think about whether or not the directory you want to create will:

  • Lead to a new link


  • Lead to a new link and drive qualified referral traffic

If a directory is going to be published in an environment that has nothing to do with the primary message or service of your brand, then don’t bother.

This could lead to some trouble with Google (possible deindexing) due to the concept of “building links just to build them.”

Instead, identify which specific directory sites your brand’s target audience actually engages, based on information related to the online behavior of your audience.

Popular, credible directory sites such as Yelp and Foursquare create links that derive from authoritative sources and that connect brands with real, qualified consumers.

Publishing Posts on Social Media

The concept of “social SEO” in association with earning links sees social shares derived from actions of individuals. Examples of actions are:

  • Leaving a comment on a blog post
  • Sharing an article on Facebook
  • Retweeting a comment on Twitter
  • Repinning a photo on Pinterest

This also includes any other manual action by an individual in relation to content.

The ability to earn qualified links through social media is successful only when there is an established audience that is able to react to the content they receive.

The idea of publishing all created forms of content through social media is correct.
However, too often, strategists find themselves publishing materials through underdeveloped profiles that have few or no followers.

What basically happens here is that the strategist announces new information using a megaphone, but no one is in attendance to listen.

If your brand has social profiles with inactive followers or insignificant numbers of followers, allocate time and resources to build up such followers first.

You can and should always publish through Google+ since there are legitimate organic search merits involved, including the immediate indexation of content.

However, other profiles like Facebook, Twitter, and Pinterest need to be nurtured before they can serve as credible avenues for acquiring social links.

Distributing Press Releases

Press releases are a bit of a different beast when it comes to earning links.

The best way to approach this tactic is to think about only the end user and the opportunity to connect with new potential customers.

Online wires, whether they require some form of payment or not, should not be seen as a legitimate means of earning links that have value.

Most wires do not allow publishers to embed links in their releases; those that do are typically not high in quality when it comes to user experience, intention, and meaning.




Here are a few best practices to consider for press release distribution:

  • Create them with substance and provide evidence that supports the value of what is being promoted; i.e., statistics, references, quotes, etc.
  • Create them only when something is actually newsworthy or relevant to the masses. For most businesses outside the Fortune 1000 status, one press release per quarter is probably appropriate.
  • Send each release over actual media outlets, whether regional or national. These include newspapers, affiliate TV stations, radio channels, and others. Most local newspapers and TV stations allow users to publish newsworthy events right on their websites.

Contributing Guest Content

Guest posting is a great way to connect brands and businesses with new potential customers who are interested in similar materials or subjects and who have not yet been introduced to a particular supplier.

However, too often strategists and marketers will create content for their clients and publish with hosts that have no set standards dedicated to the quality of submissions they take or that are irrelevant to the client’s primary message.

You can use tools like GroupHigh to identify actual thought consumers and advocates per vertical throughout the world.

Tools like this one offer you the ability to understand more detailed information about potential third-party hosts and their level of authenticity/alignment, including:

  • Who are the host’s target audience(s)
  • How often do they publish new forms of content
  • How many social followers do they have and how actively engaged are they
  • Domain authority

If such tools aren’t accessible because of budgetary limitations, a simple manual review of the criteria listed above will go a long way toward understanding whether the link(s) and visitors that have the potential to be acquired are qualified and of value.

You Can’t Go Wrong Earning Links Using the Three A’s

Regardless of which tactic you choose to use or implement, remember that everything has to come back to these three questions:

  1. Does this content or website align with the specific intentions, expectations, and motivations of your brand’s target audience?
  2. Is this content or website recognized as a thought leader, or are they appropriate for the category they are competing for?
  3. Is this content or website being built/developed with the intention of satisfying customers, or is there too much focus on onsite optimization?

As long as the answers to these questions always go back to benefiting the end user, your link-earning campaigns will serve as a primary means of driving visibility, connections, and conversions.

The Only Productivity Tip You’ll Ever Need

The Only Productivity Tip You’ll Ever Need

Ernest Hemingway woke each morning and began writing straight away.

He described his daily routine by saying, “When I am working on a book or a story I write every morning as soon after first light as possible. There is no one to disturb you and it is cool or cold and you come to your work and warm as you write.”

Hemingway’s routine — along with hundreds of other prolific authors, artists, and scientists mentioned in Mason Currey’s book, Daily Rituals: How Artists Work — hints at the most productive strategy I have found for getting things done and making daily progress in the areas that are important to you.

Let’s talk about the only productivity strategy you’ll ever need, why it works, and what holds us back from using it consistently.


47 No-Fail Ways to Come Up with Blog Post Ideas

47 No-Fail Ways to Come Up with Blog Post Ideas

Empty Google docs.

Empty editorial calendars.

Empty WordPress posts.

Sometimes content marketers have to deal with a lot of emptiness, and turn all that blank space into content that attracts, and engages, and converts.

But no pressure, right?

How do you keep the ideas and creativity flowing constantly to ensure consistent traffic, leads, and conversions?

It’s a little different for everyone. I usually get most of my blog post ideas while reading other posts. My coworkers write about their own experiences more frequently.

But to create great content week after week after week, you need a lot of ways to come up with new content topics.

Eventually, one method won’t bring you the ideas you need that day. And the more alternative methods you have to turn to, the better shape you (and your content marketing strategy) will be in.

You’ll never be intimidated by an empty editorial calendar again with all these ways to come up with blog post ideas.

Get content ideas from your community

Of course, the simplest method is to go straight to the source. Or the next best thing. That means just asking your target readers what they want.

Of course, asking “what do you want me to write about?” is a lot of pressure. So you need to be a little sneakier than that. Instead, you ask things that clue you into what they’re interested in.

Here are a few ways to go about that.

1. Ask customers what they need help with

You want your content to solve problems, right? To help your audience? Then obviously you need to know what they need help with.

It’s stupidly simple.

Just ask them. Whenever you interact with customers – in emails, on social media, through blog comments, etc.

For example, Kasey Bayne at Kashoo Cloud Accounting likes to ask customers “what’s keeping you up at night?”

2. Ask your sales team what prospects need to know

Remember that your marketing department should support sales and make it easier for them to make money and close deals for your business. That means your content should almost act as a stand-in for a sales rep.

But to really accomplish that, your content needs to address the stuff an actual sales rep would. So talk to your sales team to see what questions they’re always getting, what prospects want to know about your business, and stuff like that.

Guillaume Decugis, co-founder and CEO at, told me how they’ve organized their processes to make it easy for sales to give marketing content ideas:

“Content marketing is about answering questions your potential and existing customers have. So we do regular sessions with our sales team to constantly research new questions or iterate existing answers we’ve published to their previous questions. We even have a Slack channel where our sales and customer success team post new questions they’ve heard prospects or customers ask.”

3. Ask your support team what trips up customers

Write blog posts based on feedback

Talking to your sales team gives you insight into what information your content should serve up to prospects. But what about existing customers? You can’t forget about them! So your content should also address things for readers who have already converted into sales.

Talking to your customer support team members can tell you what current customers what to know.

For example, a few months ago our support reps asked me if we had a post explaining our sentiment analysis features. We didn’t, so I wrote one that they can now use and reference when helping people.

4. Ask what readers’ favorite posts are

Another way to see what kind of content readers will like in the future is to see what their favorite posts in the past were.

It tells you what topics they like, the kind of voice they respond to, and the content format they prefer.

Send a simple email, message, or tweet to some of your readers asking what blog posts, videos, etc. they’ve seen and really liked lately. See what they all have in common and boom – you know what qualities your own content needs.

5. Find out what people are working on

Another way to make sure your blog posts are super relevant is by finding out what your audience is doing right now.

Creating content that people need now ensures they read it now, instead of trying to save the post for later. I don’t know about other content marketers, but my Pocket account and Feedly favorites are basically a black hole. I’ve saved so many posts to read later that later will last forever.

Write something they can’t procrastinate reading.

Grow and Convert gets even more specific by asking readers what they’re current marketing challenge is. Co-founder Benji Hyam told us:

“We ask our readers what’s their number one marketing challenge. This question does two things:

1. it helps us to get insight into what challenges marketers have in their businesses.

2. it helps us to form an open dialogue with our readers.”

6. Ask industry leaders for their best tips

Use expert round-ups to come up with blog post ideas

Ah, yes. The good old expert round-up. They’re everywhere – from small blogs to big publications like Inc. (via contributor Chirag Kulkarni) – for a reason, just like most popular content marketing tactics.

Collecting tips, advice, and recommendations from influencers serves everyone well.

  • The influencers get some promotion, a backlink, maybe some social media mentions.
  • You get a bunch of content written for you and to piggyback off the name recognition of influencers.
  • Your readers get advice from really, really smart people who may be hard to access aside from free content.

It’s what we’re doing throughout this post. We asked influencers for their best ways to come up with content ideas, and the result was various pieces of content like this blog post and its matching ebook.

7. Interview experts

Interview experts to come up with blog post ideas

Influencer round-ups kind of take the wide and shallow approach to getting content from influencers – you talk to a lot of people and get a small amount of content from them.

The opposite of that is going narrow with more depth: talking to less people, but talking more. So instead of getting 1-paragraph quotes from 20 influencers, you interview one expert long enough for a full blog post about them and just them.

You can either use the interview as research for an original piece, publish the transcript, or use the audio or video in a blog post itself.

Teachable does this every week with their Change Makers series. Interviews appear on their blog and are the feature of their weekly newsletter.

8. Send an email campaign

Again, the quickest way to find out what readers want is to ask them. And if your blog’s connected to an email list (it’s not? Shame on you!), it’s already really easy.

You built your email list because you knew the power of showing up in someone’s inbox. Use that power to get ideas for your blog posts. Just send a simple campaign asking any question discussed in this post. Or add it as a callout or P.S.

You can also do this with your welcome email, a method I personally love. Greg Digneo, one of our guest bloggers, doubled his email open rates by asking for blog post ideas.

9. Hold a group brainstorming session

Your team can only come up with so many ideas with their brains in isolation from each other.

Group brainstorming sessions start discussions, debates, and new trains of thought. People can take each other down new paths and bounce ideas off each other.

At Siege Media, Ross Hudgens says they use something called brainwriting:

“We find if we crack open a beer and set a hard deadline for ideas – beers and brainstorming – we can let the creative juices flow and generate ideas that move the needle.”

While there’s nothing wrong with working alone, group work shouldn’t be ignored when it comes to content brainstorming.

10. Ask peers a question

Instead of going to influencers for answers, you can go to your peers. The skillset is the same, but the experiences – day-to-day tasks, career, etc. – are different, in ways that matter.

This can complement influencer content really nicely. Influencers may be able to tell you about running a marketing department, for example, but peers can be more helpful in a post about entry-level marketing careers.

Get personal in blog posts

You can also take the approach of looking at yourself (and not in a mirror or front-facing smartphone camera). You want to build a connection with your blog’s audience, right? Then you need to build a connection.

Sharing, opening up, showing things to your readers will do that. It’s like building any other relationship.

You need to be relatable, share things that show who you are and what you’ve been for, and make readers feel like they’re getting an inside look into your experiences.

11. Think about what you’ve learned

Share your own experiences in blog posts

Never discount your own experiences when thinking about what your readers are interested in.

In most cases, you’ve actually been in your reader’s shoes before. You have to relate to your readers. So by talking about things you’ve gone through, you’re likely talking about stuff that’s happened to them, too.

“I try to relate content back to my real-life experiences. That way I can input my own knowledge into the content I write rather than just repurposing other people’s words and research.” – Nadya Khoja, Venngage

A company that does this so well is SumoMe. Most of their posts, especially their guest posts, are stories about accomplishments or strategies – written by the people that did them or created them.

Take the below post on connecting with influencers from Jason Quey, or their series on growing a site to 10k monthly visitors.

12. Reflect on what went wrong

Use mistakes and lessons learned as blog post ideas

Another really, really great way to get personal and share your experiences is to reflect on what went wrong with something.

Hands down, the company that has this mastered is Buffer. When I started writing this post, I’d only planned on pointing to their post opening up about losing half their social referral traffic, which is still a great example.

But since then, co-founder and CEO Joel Gascoigne has posted about making layoffs at Buffer.

My initial reaction to that post was “what a great way to handle telling the public about that.” So I figured it was worth a re-write. 😉

13. Share behind-the-scenes information


Another way to piggyback on sharing experiences is to share behind-the-scenes information. Talk about your unique processes, habits, tactics, and whatnot. Share your team’s secrets to prove your (and your past and future content’s) worth.

For example, BuzzStream shared some of their own influencer marketing tactics in a webinar and blog post with us.

They’re an influencer marketing software provider. Proving their knowledge in this area is obviously very important.

14. Turn your story into a case study

If the actual story of your experience isn’t that interesting, take a more analytical approach to it. Turn it into a case study.

Look at your team’s story as an experiment. If your marketing team is like ours, it probably was one.

When thinking about content, consider:

  • Hypotheses
  • Your exact methods
  • The results
  • Raw data, as well as any patterns or trends found in it
Ebook How Mention Increased Organic Search Traffic 373 in 6 Weeks

For example, take the case study on our own SEO strategy that looks at a few of our own tactics from earlier this year.

15. Interview your coworkers

Despite what your personal bias may lead you to believe, all of your coworkers are wealths of useful information.

Because they all interact with your business in different ways.

Customer services knows what gives customers a hard time. Executives know the overall goals and reasoning for decisions. Sales knows what makes people want your product or service; what makes them click the “buy” button or grab your product off the shelf.

You can either publish actual interviews with your coworkers, or use their advice to come up with ideas and feature it in your posts.

For example, I eavesdr- I mean, “join in” on our sales and customer success teams’ phone calls a lot in our open office. Do you know how many of their tips, sayings, and more have then made it into our content? (Editorial note: thanks, Mention guys and gals!)

Look at past blog posts

People say not to focus on the past, but they’re discounting how much insight it can give you into the future. Historical performance can be one of the best predictors of future success, which is obviously what we all want for our blogs.

Looking at different qualities and metrics in blog posts you’ve already published can help guide your content strategy and help you come up with blog post ideas.

16. Rank previously popular blog posts

This one is obvious to any content marketer, or data-driven marketer in general. Look at analytics, figure out what works, and do more of it. When it comes to content, that means looking at popular blog posts and coming up with similar ideas.

For example, our digital marketing checklists post has (converting) pageviews coming out of its ears. So as soon as I finish writing this post, I’m going to be starting on an update to it.

17. Expand on points or subheadings

This has always been my favorite way of pulling blog post ideas out of thin air. I once had an internship where I had to write 4-5 new posts per week, and I relied on this so hard.

I would start off the week with a post on the more general topic. Then throughout the week, I basically made my way down the list of subheadings and wrote full-length posts on them, using parts of the original post and linking them together as a series. Basically, repurposing content without realizing it.

18. Read through blog comments

Get blog post ideas from comments readers have left

Another place your readers may have weighed in on their opinions in the past is your blog’s comments. Or even the comments of other blogs they read. Go look at their questions, opinions, and ideas and see what new content springs up.

This is how I first guest blogged for HubSpot. The section (at the time, it was its own site) editor emailed me about a comment I had left ages ago. But instead of writing the new post themselves, they asked me to.

19. Look for new ways to explain ideas

Sometimes there just isn’t an answer to “what haven’t I written about before?” At least, not one that’s actually a good blog post. So instead of looking for new topics, look for new angles or approaches.

Popular, high-volume blogs do this all the time. For example, Social Media Examiner publishes several new articles per day. Obviously, there’s going to be some topic overlap. They can’t tell contributors “no” to everything they’ve already talked about. So you see different posts on the same topic as Periscope basics and Periscope uses.

20. Take the opposite approach

Of course, instead of looking at a similar angle, you can look at the opposite one. If you wrote about success in your last post, talk about failure in this next one. It’s pretty simple, but pretty genius.

Thanks to Andy Crestodina at Orbit Media for this one:

“If you wrote a very successful ‘best practices’ article, trying writing it from the other angle: ‘top mistakes.’ I call this kind of article the evil twin. Evil twins are fast to produce because the research is already done. Just write it from the negative angle using different examples.”

21. Expand a shortlist

We’ve all seen the “10 (More!) Ways to…” blog posts. Say what you will about the headline format, the approach is solid.

Continuing one list of tactics, tools, or strategies across multiple posts kind of creates a team to work together. They’ll link to each other, drive traffic to each other, support each other. One for all, and all for one!

22. Play Devil’s advocate

So you wrote a great piece of content that convinced everyone of your point. Now un-convince them.

Like anyone who joined the debate team in high school knows, to truly understand an issue, you have to be able to argue both sides. And each side can be its own blog post idea.

For example, follow up “10 Reasons to Do X” with “10 Reasons Not to Do X” or “10 Reasons to Do Y Instead of X.” It lets readers see all sides of the topic and make their own decision.

Go to Google for blog post ideas

Google and all the other wonderful search engines out there have given us no excuse not to do the research ourselves. While that sucks for when we’re feeling lazy, it makes content research really easy.

For obvious reasons, Google probably has more data than any other website in existence on what people are looking for online. For it not to be a source of research for you would just be silly.



23. Let autocomplete take it away

Use Google autocomplete to come up with content ideas

Sometimes the best way to find content topics to perform well in search is by doing searches yourself.

Autocomplete is magic. Plus, one of the factors it’s based on is current search trends, so it’s a quick way to get suggestions, especially for long-tail keywords to optimize your blog posts around.

24. See what blog posts are ranking well

Remember that by now, the Google algorithms know their stuff and are pretty reliable. If content ranks well, it’s good. It’s what people want.

This is great for coming up with specific blog post ideas when you already have a broad topic. A simple block of time spent Googling popular or trending keywords in your industry can tell you what niche blog topics people are interested in. Simple, right?

25. Search things you’ve written about before

We’ve all written a few posts that were a swing and a miss. It’s nothing abnormal in content marketing. Theoretically, your best content ranks, but that’s not always how it plays out.

Look at some of your best ideas or posts that aren’t really performing in terms of SEO. If they were popular with other metrics, it shows you did something right. Take another stab at the topic, maybe in a different format or structured differently, or from another point of view.

Whereas the last post might not have been appealing to search engine algorithms or users, it resonated elsewhere, so you don’t want to completely redo the original post. Adding a second post on the topic lets you get the best of both worlds and please the best of both audiences.

26. Paste URLs in the AdWords Keyword Planner

Use the Google Keyword Planner to come up with content topics

Lots of content marketers and SEO know the basics of the AdWords Keyword Planner – looking up search volumes, browsing ad groups to get keyword ideas, and stuff like that. But you can also use it to mine keyword ideas from existing data.

Paste any of your existing content (like the stuff you took inspiration from in the past few steps!) into the URL field to see keyword ideas based on what you’ve already written about and published.

Use competitive analysis

Competitive analysis is also an amazing source of blog post inspiration. Not only does it help you find examples of content relevant to your industry and audience, it also shows you what you need to beat.

Use competitor content strategies to guide your own and learn from both their successes and mistakes. Even better, you Skyscraper Technique the crap out of their best content and make your target audience forget all about their piece.

27. Find your competitor’s most popular content

You may think competitors for your product aren’t competitors for your audience. After all, someone can read more than one blog, right? Well, content shock is real, so you are competing for a reader’s time.

“Level the playing field” topic-wise by looking at what their most popular stuff is. The best tool for this is probably BuzzSumo. Enter their URL or their blog URL and see which content was shared the most. You can also use SEO tools for competitive analysis and see which content of theirs is ranking well for competitive keywords.

28. Look at what they’re not talking about

Performing a competitive analysis then adapting and replicating their ‘wins’ is always a good strategy. But it’s also difficult – you’re putting your content up against something already popular, with the (SEO and social media) competitive advantage of age.

So another approach is to instead look for the gaps in a competitor’s content. Then fill those before they do. Cover topics they haven’t, so it’s easier for that resource to become the definitive piece of content on its topic (at least out of the competition).

“I like to find out what’s currently pissing off a target audience…or what they’re dying to know, but can’t seem to find out anywhere else. I do this by looking in blog comments, comments of blogs that cater to the same audience, or even in frustrated book reviews on the topic in Amazon.” – Chelsea Baldwin, Copy Power

29. Find unpopular blog posts

Like I said before, there’s nothing wrong with having published a few posts that have fallen flat. Look for those on your competitor’s blog. You could use BuzzSumo again for this, and look at the least shared content.

It takes more than good info for a post to be a success. Figure out what they were missing – was it relatability? Readability? Depth?

Address the missing ingredient in a post of your own.

30. Read comments on other blogs

If you don’t have any luck getting blog post ideas from your own blog’s commenters, look at comments elsewhere.

This can be really helpful, given that blog comments are less popular than they used to be as people increasingly share their opinions on social media. It’s good to have a backup source handy.

Start at the most popular blogs in your niche, the competitors that will be most likely to have an active comments section.

Additionally, in my own experience (so no hard data, unfortunately), tutorials and how-to posts are the ones most likely to have comments that contain people asking questions. Since they’re education-based posts that answer questions, people are likely to ask follow-up in the comments.

31. Look at what questions competitors are being asked

You can also look beyond blogs to competitive research on social media outlets and customer support forums, anywhere really.

When your monitoring competitors, these questions will be easy to find. If one of their customers has a question about your general area or a product specifically, they’re more likely to go to who they use versus a competitor.

Don’t miss out on that valuable data by getting ideas from both your own social following and your competitors’.

Curate content for blog posts

Content curation is so appealing for busy, overworked, behind-on-the-editorial-calendar content marketers. But it’s also so appealing for readers. Double win? I’ll take it.

Curating content lets you take a bit of a break since you can just collect other pieces and add your own comments and opinions or explain them in your own words. It also helps you build a relationship with the content creators of what you select. More wins!

32. Create a roundup of popular posts

There’s a lot of approaches to curating content. But I like the ones that milk the original content’s popularity for all that it’s worth. If you’re going to take advantage of something, go as far as you can without being annoying. (That’s just unofficial advice.)

So if you’re going to feature an external piece of content, choose the best ones to piggyback off of. When curating, choose popular or trending content.

For one, associating yourself with popular stuff also puts that association in your readers’ minds. Secondly, you know it’s well-liked, therefore that including it is is a good choice.

33. Collect best resources

Curate content in blog posts

When selecting high-quality content to curate, you can also go with overall best posts instead of what’s currently popular. This is great if you’re working with a specific theme.

For example, look at Sujan Patel’s lists of content marketing tools, experts, and more in his guest post for us:

Also, take a look at this post. So meta.

34. Share recent news and insights

A lot happens every day, no matter what industry you’re in. Blog readers will thank you for making it easy to keep up on everything important in the industry news.

Consider publishing news recaps or roundups. Share recent news and make your content unique by adding a small bit about why you think it matters to demonstrate your own expertise.

One example of this is Search Engine Land’s SearchCap, a daily blog post rounding up search engine marketing news.

35. Curate tutorials in a special order

How-to guides and tutorials are usually pretty specific since they need to be so detailed. That means to complete a full project, someone may need to read four or five tutorials for simultaneous tasks.

Why don’t you save some readers some time and string the tutorials together for them ahead of time? Find the different guides, put them in the order they’ll be needed.

For example, queue up a resource about social media measurement after one about strategy and content creation.

36. Collect facts or statistics

This one’s hardly original, but whatever.

People love data. Eat it up. And it never gets old, because as old data fade away, new numbers come out.

But sifting through data for numbers that mean something? An endless task. Do the work for your readers. Curated posts of statistics around the same trends or audience can help readers draw conclusions and notice new patterns.

As an example, HubSpot has a whole microsite collecting different marketing statistics. They sort things by different categories and blog topics. They update it regularly to keep the numbers current.

37. Crowdsource answers from your audience

If following earlier advice in this post gave you questions that you don’t know the answer to yourself, turn to other audiences. Curate the best answers to questions on forum sites like Quora. Sites like Mashable frequently use them as sources and publish blog posts made up of a few different answers.

Use media monitoring for blog post ideas

You didn’t think we’d skip over media monitoring, did you? I’m part of its official cheering squad, especially when it comes to finding inspiration when I’m feeling stuck.

Just browsing through the alerts you have set up for other marketing activities, like social media engagement and tracking PR coverage, can give you your next great idea.

38. Look at what you’re mentioned in

Come up with blog posts by looking at what other content is talking about your brand

Media monitoring is our last genius way to get ideas today. It helps you automate finding and reading content, whether you’re looking for other blog content or conversations on social media.

The first thing to look for is other blog posts mentioning your brand or product. What are those posts about? Other content creators might have thought of cool blog post ideas related to your brand that you haven’t yet.

39. See what keywords are popular

It can be really helpful to see summaries of what people are talking about online. Media monitoring metrics can help you see trends in conversations happening, content being created, etc.

Look at media monitoring metrics to see what phrases and words are popular within an alert.

For brand alerts, this tells you what people are talking about along with your or your competitor’s product. Topic and industry alerts tells you what within the overall conversation is getting more attention than other areas.

40. Track trends and patterns


Another way to take advantage of your media monitoring tool’s analytics area is to look for trends and patterns. You can almost predict what blog posts your readers will want a month from now.

If one of your products starts getting a ton more mentions than any other, you know it’s probably a good idea to be creating a lot of content for that target customer. Reports like the share of voice and mentions over time can help you figure that out.

41. Look at online discussions

Forums, question and answer databases, and social bookmarking sites are also great sources for content ideas. The insights you can get from conversations will be more in-depth than on social media, where conversations are brief and space is sometimes limited.

For example, a lot of content marketers use as a source of inspiration. People post there when they’ve accomplished something big, are stuck on something small, and everything in between. It gives you insight into what’s trending as well as what people think of it.

Find the similar sites for your own company’s niche. What topics have super long threads about them? What keeps getting posted again and again? All great insights into what content you should be creating.

42. Talk about current events or try newsjacking

Current events can also give you ideas about what blog posts to write. And I don’t just mean with overdone tactics like the “What {Current Event X} Can Teach You About {Topic}” post.

Although that one’s still an option among others.

What trends do you notice in your industry? Is everyone starting to look into a new technology or tactic? Noticing these things puts you at an advantage to write about them before they’re obvious.

And there’s also the straight-up newsjacking approach. How can your brand or audience relate to a certain event or trend? If there’s a natural tie, work the two together to piggyback off popularity.

“Typically, it’s all a part of keeping up with trending news and updates taking place across the industry via different tools, platforms and channels. I can be inspired to write a unique piece of content just by scrolling my Facebook, Twitter, and LinkedIn feed, or from scouring the variety of email newsletters I receive on a daily / weekly basis.” – Shana Pilewski, Outbrain

Use blog post headline generators

Come up with blog post ideas using title generators

Woof. That’s all for the tactics to help you come up with blog post ideas, but I’m not quite done yet.

There are also some tools that make it easy. Stuff like blog post title generators and analyzers may be designed for writing headlines, but you can use it to guide your whole post.

If you know the general direction you want to go in with your piece (for example, knowing you’re going to write about Twitter marketing best practices), you can open up one of the generators and just play around.

It may seem aimless, but it can help you discover new angles, shape the structure of your post, and figure out how to approach your overall topic in a specific and engaging way.

Here are a few that I like to turn to:
43. HubSpot blog topic generator
44. Portent content idea generator
45. Inbound Now blog title idea generator
46. Content Now linkbait title generator
47. CoSchedule headline analyzer

Let the fun blog ideas run free

mention for agencies

I can’t promise that you’ll never get writer’s block ever again. Because you definitely will. But now you’re equipped to design an epic brainstorming session next time it happens and come out the other side with a ton of ideas to create.

Pick a tool, pick a tactic, and pick a title generator to play around with. It will get your creative juices flowing, get you thinking about what your readers want, and get your fingers typing on the keyboard again.

Trending Blog Topics & Ideas For 2021

Trending Blog Topics & Ideas For 2021

It’s the jackpot of the blogging world. Find trending blog topics and ride the wave of popularity. Is it down to luck or is there a sure-fire way of spotting trends?

Read on for a list of 115 trending blog topics updated for 2021. Use the list right now for your blog topics and posts. This list is current at the time of writing and based on Pinterest Predicts 2021 – a go-to set of trends for any on-the-pulse blogger.

Trends come and go, and to stay on track it will be important to seek out hot new topics as the year progresses. I’ve added some suggested sources – you can use these for your own research to be one of the first to spot the latest trends for 2021…

All these blog topic ideas are based on sound money-making niches such as home decor or health and fitness. Niches that pander to our aspirations. You can find a more detailed list of the types of blogs that make money in my Ultimate Start A Blog Guide.

In the blogging world, not all niches are equal and some are easier to monetize, but the basic principle is to write about popular topics.

Find a trending subject, promote for free on Pinterest, learn some SEO and you’re on your way to making your first blogging income…

The world is in a very strange place at the moment and although we all hope things will get better for 2021, we’re looking at a new normality.

That doesn’t mean you can’t start a blog or continue to write for an existing blog. It’s a great time to be blogging! People are spending a lot more time online and this will continue into 2021. We all need blogs right now and new material to keep us occupied!

Trending blog topics tend to be the new ideas that come almost out of nowhere. Pinterest Predicts helps spot these new trends but doesn’t highlight the existing big topics, for example, bread making is always popular but just isn’t trending.

Here are a few main topics that were big in 2020 and will continue to be important for 2021…

Health and fitness.

My lifestyle blog traffic grew phenomenally in 2020 reflecting everyone’s sudden interest in being fitter and healthier. I write about running, walking and healthy living. All of these are popular topics and I expect the interest in healthy living will continue.

The current pandemic is a big wake-up call to improve your fitness, quit smoking, and lead a healthier lifestyle. These are always popular topics and I expect they will continue to be big in 2021.

Work from home

Work from home was a massive trending topic in 2020 – no prizes for guessing this one. You can see the big jump in Pinterest trends.

6 High Demand Blog Topics That Make Money 2021

6 High Demand Blog Topics That Make Money 2021

Using your blog as a source of income isn’t easy. With thousands of blogs out there, standing out from the crowd can be very tricky.

This is why it is important to choose the most profitable niches for your blog to have a good head start over your competition.

Take a look at 6 high demand blog topics and niches that are proven to help you make some profits in no time:

1. How to Make Money

Now, this niche is probably the most obvious but is also the most overlooked one among many bloggers today. Many novice bloggers are usually left wondering if they should start a blog on how to make money for them to earn some cash.

The best thing about this particular niche is that it doesn’t only let you make money as it is also among the easiest niches you can try, especially if you are just getting started.

2. Fitness and Health

Fitness and health are quite tricky blog niche since it might give you lots of traffic but you might not be able to monetize it if you have no idea what to do in the first place.

Affiliate marketing is the best approach to help you kick start your venture in this niche. This can work pretty well since your audience is already actively looking for a solution to their problem. You just need to add a link to the product that you personally used and worked wonders on you.

3. Personal Finance

Personal finance is also among the most profitable niches for your blog. For this one, the main strategy is to cast your net wide on frugal living and show your readers that it is possible to live a frugal life and still make tons of money while doing so. Some blogs in this particular niche tackle not only frugal living but also investing.

4. Fashion and Beauty

This is probably what you can consider the holy grail of all successful blogs as this doesn’t help you make profits as it also gives you access to some pretty cool events. Many of today’s big fashion and beauty bloggers use Instagram and YouTube since these are visual platforms. After they build a solid following, this is the only time they slowly develop and grow their blogs.

5. Lifestyle

This niche is not easy to describe as this is quite broad. There are bloggers who take the niche to greater heights and assume that they can just write everything about their life but this is not really the case. Lifestyle niche has several sub-niches and the methods of monetization for the niche are often printable or ads.

6. Personal Development

Similar to the lifestyle niche, personal development is also a tough niche since most people don’t really target a particular problem. They develop a blog with a vague purpose beyond leading a better life.
If you want to create a personal development blog, you have to be specific on how you will help someone. Just offering your readers a better life won’t help them unless you specify how you can lend them a helping hand.

50 Blog Post Ideas for College Bloggers

50 Blog Post Ideas for College Bloggers

The best part about being a college blogger is that your topic is so broad but also very niche that you can talk about almost anything. Maybe you have experience with something specifically or you can talk about what you think your audience is looking for. College is that stage between high school and adulthood, or aka your 20s, where you are still in the process of learning about yourself and building the foundation of your future career.  Through your blog, you can help other college students or millennials go through that process effectively.

If you are a current college blogger or a future blogger looking for ideas or inspiration for blog posts, then you’ve come to the right place. I’ve created this list to hopefully strike your imagination and get your fingers typing on your next blog post! Haven’t started your blog yet? No worries! I’ve written a step by step guide on how I started this blog and made it profitable from day one to help you in your blogging journey. 

Here are 50 ideas for blog posts for college bloggers:

  • How to study for a hard exam
  • Your makeup essentials for college
  • Your backpack essentials for college
  • How you make money while in college
  • How you use your planner to stay organized
  • Ways to get involved on campus
  • Why you picked the college you did
  • Tips you would give your freshmen, sophomore, junior, or senior self
  • Graduation lookbook
  • Graduation gifts for men & woman
  • Christmas wish list for men & woman in college
  • Subscription boxes for college students
  • How to not get the freshmen 15
  • Game day outfit inspirations
  • How to study effectively
  • Discounts for college students
  • Perks of being a student
  • Most embarrassing moment on campus
  • How to meet friends in college
  • Mental health in college
  • Reverse bucket list (all of
  • Bucket list
  • A letter to your younger self, family member, loved one, etc
  • How to survive morning class or evening classes
  • Tips to be successful in college
  • Dorm room studies
  • Essentials for a dorm room
  • Things you didn’t need in your college dorm room
  • How to deal with differences in a dorm room
  • How to maintain your goals
  • Self-care in college
  • What to look out for during a college tour
  • Should you bring a car to college?
  • The pros/cons of living on or living off campus
  • How to save money grocery shopping
  • Should you get a meal plan or not?
  • A round up post for a freshmen survival guide
  • A letter to your future self
  • Fall essentials
  • How to survive finals week
  • What to do during spring break
  • Apps that every college student needs to have
  • How to build credit as a student
  • How to manage your money as a broke college student
  • How to lessen your stress
  • Everything you need to know about sorority recruitment
  • What’s on your birthday wish list
  • Types of shoes you need in college
  • How to email your professor appropriately
  • College football tailgating essentials
  • Random facts about yourself
  • How to maintain a long-distance relationship
  • How to maintain a relationship while in college
  • A list of birthday freebies that you can get every year
  • What you need to know before you sign your first apartment lease


I hope that this blog post helps you get through a writer’s blog or help you gain motivation on the type of topics you can discuss as a college blogger. But don’t forget that even if you are a college blogger that doesn’t mean you only have to talk about college. You can always branch out to cover other topics, like I do, or change the topic as you grow as a person. You won’t be able to blog about college forever so keep that in mind too. If you want to go ahead and take the plunge by starting your own blog, read my step by step guide on how to create a profitable blog from day one to get started!

Please give this post a share so that other people get the chance to read it! It really helps me a lot and it only takes a few minutes of your time to do so.

Inspiring Examples of Blogs for Students by Students

Inspiring Examples of Blogs for Students by Students

The Benefits of Blogging

The world is so careful about internet safety that you wouldn’t think that blogging would be a tool to expand a student’s mind. However, blogging can provide several benefits.

Promotion of Self-Expression

Student blogging gives them a platform to explore their feelings about a topic. While it is often an educational topic, the students still know others will read it. The fact that they are providing information to others will give them a need to create good information since it opens them to criticism.

Blogs can also let students explore areas that they really enjoy, like fashion or art. By sharing their thoughts, they are learning how to express themselves to the world. Some of the best blogs for students to read are those written by fellow students in similar situations or with similar interests.

Sharpening Creative Thinking

Blogging allows you to think about a topic creatively. In a classroom, students may be blogging about the same issue or sharing their thoughts on a topic. Since they are trying to develop original writing, they will need to use problem solving and perspective to provide their own unique take.

Improving Writing and Communication Skills

Writing! You can’t blog without writing. While some students might dread writing, the fact that they are creating content that goes out onto the web can make it fun. They will improve their written communication skills without even thinking about it.

Explore some teachers and students who have truly embraced blogging in their classrooms and in their lives in inspirational ways!

18 Informative Student-Inspired Posts You’ll Want to Blog About

18 Informative Student-Inspired Posts You’ll Want to Blog About

Struggling from writer’s block, well have no fear, today is International Swap Ideas Day 2017; I have put together a list of 19 student blog ideas for you to write about.

Finding student-lifestyle blog ideas can be tricky, however, this simple list will help you well on your way!

18 Student Blog Ideas

18 Student Blog Post Ideas You MUST Write About // heythereChannon

1. Reflect on your time as a student so far:

Let’s face it, you’ve probably been a student for a while if you include all of your time at school, college and university (etc). So, therefore, you should write about your personal experiences. Document all of the life lessons you’ve learnt a long the way.

2. A day in the life of ‘a student’:

Readers love ‘day in the life’ posts/videos on Youtube. Why not share your average day? Things to include: your daily morning and night routine, things you like to eat and your study/work schedule.

3. Share your worries or concerns and how you’ve overcome them:

This is a sort of ‘progress post’ if you will! People like to hear about your worries and concerns, especially if they are relatable. If you have managed to overcome them, then share exactly how you did it so that others will benefit from your advice.

4. Publish your own UCAS Personal Statement:

I’d recommend that you do this towards the end of your degree, and perhaps only upload a draft version for copyright reasons. I’m currently putting together an Ultimate Guide to UCAS and within it, I have shared my personal statement from 2014 that landed me 5/5 university offers. Those looking to apply for 2018/19 are looking for good examples to use as a guide.

18 Student Blog Post Ideas You MUST Write About as a Lifestyle Blogger - As a student writer, writers-block can be a real issue; however, this list, posted in time for International Swap Ideas Day 2017 should help you well on your way // heythereChannon

5. Budgeting/Finance/Monitoring Money Guide:

Most student’s biggest concern is often money and budgeting; as let’s face it, when the student loan money comes in, it is hard not to spend it all without even realising. Tell your readers how you monitor and keep track of your finances.

6. Guide to Societies, include your favourites ones or those you are interested it:

Societies vary at universities/colleges; however, the basic premise of them and the vast majority are similar. Share your favourites and why you like them; for example, I enjoyed our United Nations and Amnesty International societies mainly for their global concern and outreach. Share those which you recommend and those that you do not.

7. How to Revise Effectively:

Share your tips and tricks for revising effectively. Create a ‘how to guide’ or short infographic containing all the information needed. Students are always keen to find better ways to revise, I read many blog posts about revising whilst studying.

8. An Essentials/Luxuries Packing List:

I have my own version of a comprehensive packing list, you’ll find it here. Make a list of all things you’d recommend taking as essentials or more interestingly, all those things that are unique but good to have, like this list!

9. Freshers Week Antics:

This one is great if you write a light-hearted blog; as everyone loves a good but funny story. Share with your readers, your freshers week antics and shenanigans. Write about the more embarrassing moments or juicy details.

10. How to make friends:

Students often find it difficult to make to friends, especially within those first few weeks in a new location with an entirely new group of people. Share your experiences and offer advice on what you did to negotiate the problem! Suggest things to do with acquaintances and conversation starters.

Student Blog Ideas to Write About // heythereChannon

11. Offers tips for writing a good essay – use an example, you are proud of, to demonstrate your points:

All students need to know how to write a good essay, whether that be one for science-based subjects or English Literature, etc. Share your highest scoring essay with your readers; just ensure that it has already been officially marked. Also, talk about tools that helped you achieved those skills, for example, my post on Grammarly.

12. Create an infographic:

Infographics could contain information about anything, literally ANYTHING; and that is why there are so effective and useful for bloggers. Write about an aspect of student life and turn it into an interesting and bright infographic.

13. Share the most interesting thing you’ve studied so far:

This is the perfect opportunity to share the most interesting things you’ve studied during your course so far. It could be controversial, politics or related to current world affairs. Anything you are interested in, someone else will be too!

18 Student Blog Post Ideas You MUST Write About as a Lifestyle Blogger - As a student writer, writers-block can be a real issue; however, this list, posted in time for International Swap Ideas Day 2017 should help you well on your way // heythereChannon

14. Put together an ongoing series:

These are a great way to share information about an aspect of student life over a period of time. You can include a lot of detail in short blog posts. I’ve written and uploaded several of these during my time as a blogger. One includes a series exploring all aspects of what it means to be a student.

15. ‘Check-ins’ as a student:

Write about internships, placements, summer opportunities, events or aspects of student social life. ‘Check-ins’ sound complicated, but it essentially means anything whereby you are participating in something more than just going to class or lectures. All those aspects of student life that make the university experience worthwhile.

16. Part-Time Job Ideas for Full-Time students:

Create a list of all Part-Time Job ideas that are ideal for students to engage in.

17. Recount your gap year, an interesting summer holiday or previous work experience encounters:

Who doesn’t love a good old travel blog post? Or one sharing work experience encounters? Er, EVERYONE LOVES THEM — duh!! It can be useful for those planning a gap year or deciding how to spend their work experience weeks.

18: Share your VERY BEST advice:

This is the key to blogging about student life as your own experiences can provide a valuable insight and the best advice. Share what you are passionate about or something you’ve learnt yourself. You never know, it might help someone else!

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18 Student Blog Post Ideas You MUST Write About as a Lifestyle Blogger - As a student writer, writers-block can be a real issue; however, this list, posted in time for International Swap Ideas Day 2017 should help you well on your way // heythereChannon

So here there you have it, on International Swap Ideas Day 2017, a list of useful student blog ideas to write about. This will no doubt come in handy when you are next suffering from writer’s block.

Let me know in the comments below if you have any more ideas to add to the list or answer this question, what is your favourite thing/type of post to blog about?


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