Push your handles – If you’re really looking to bump up those Twitter followers or any other social followers, you can’t be afraid to be a bit shameless. Speaking at a conference? Put your Twitter handle on the slideshow (heck, keep it in the corner the entire presentation). Ordering new business cards? Better include that adorable handle!
Keep social tabs on competitors – Facebook business pages allow you to follow other accounts via the Pages to Watch feature and you can garner many views there. Follow your competitors and see what they post, and which of their posts get the most shares and likes. See what works and follow their lead.
Urban Marketing Ideas
Living in a concrete jungle allows for some pretty creative concepts.
Step out on the streets – In an online age, there’s something to be said for going au naturel and exercising a little IRL marketing. Go old school with flyers and poster in local cafes, do some sidewalk chalk writing. This strategy is most effective for locally oriented businesses, but it can work for anyone.