Advertise in the cities, communities and countries where you want to do business.
Choose your audience based on age, gender, education, job title and more. You can keep track of the types of people your ads are reaching, but Facebook will never share personally-identifiable information about them.
Add interests and hobbies of the people you want your ad to reach – from organic food to action films – and make your targeted ads more relevant.
Target your ads based on consumer behaviours such as prior purchases and device usage.
Choose to include people who are connected to your Facebook Page or event, or exclude them to find new audiences.