Google AdSense provides a way for publishers to earn money from their online content. AdSense works by matching ads to your site based on your content and visitors. The ads are created and paid for by advertisers who want to promote their products. Since these advertisers pay different prices for different ads, the amount you earn will vary.
AdSense in three steps
1. You make your ad spaces available
2. The highest paying ads appear on your site
3. You get paid
|You make your ad spaces available by pasting ad code on your site, and choose where you want the ads to appear.||Advertisers bid to show in your ad spaces in a real-time auction. The highest paying ads show on your site.||We handle the process of billing all advertisers and networks for the ads on your site, to make sure you receive your payments.|
Frequently asked questions
To help you learn more about how AdSense works, we’ve put together these FAQs from publishers:
AdSense is a free, simple way to earn money by displaying ads next to your online content. With AdSense, you can show relevant and engaging ads to your site visitors and even customize the look and feel of ads to match your site.
The AdSense Program differs in that it delivers ads served by Google Ads to your site. Google then pays you for the ads displayed on your site based on user clicks on ads or on ad impressions, depending on the type of ad. AdSense gives you instant and automatic access to a huge source of advertiser demand, which means competition for your ad spaces, more relevant ads, and ads for all your online content.
No. AdSense automatically serves ads on your site that are targeted to your content or audience. Learn how Google targets ads to your site.
AdSense uses an ad auction to automatically select the ads that will appear on your pages. The highest paying ads will show on your site. Learn more about the ad auction.
Yes, when you’ve got your ads up and running, you’ll be able to see them on your site. An important thing to remember though, is not to click on your own ads. Clicking your own ads for any reason is not permitted by the AdSense Program policies.
Yes. The Blocking controls page in your AdSense account lets you review individual ads and choose whether to let them show on your pages. Check out our guide to allowing and blocking ads on your site.