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What’s the hardest part of using social media for your business or organization? If you’re like most small business owners, coming up with content is at the top of your list. Whether it’s finding the time to create content, or just figuring out what to post on social media on a day-to-day basis — [...]
Content is hard. Sure, we have moments of inspiration, but consistently coming up with high quality and engaging content ideas to post on social media for a business is challenging—especially when social media never sleeps. And truthfully, even your best social media post ideas can outgrow their shelf life after [...]
Social media has changed the way we live. As marketers, we need to recognize how our current and prospective customers are utilizing these platforms and use that knowledge to our advantage. Ultimately, you want to be able to convert your social media followers into customers. But this is much easier said [...]
For a marketer, there’s nothing worse than struggling with a creative block. When you’re pressed to create on a deadline, but you just can’t think of something original for a post or campaign, it’s easy to fall into despair. In fact, that’s probably why you’re here. It’s okay, though. We [...]
This article was written by Alex Sixt, an Entrepreneur NEXT powered by Assemble expert. If you are looking to take the NEXT step in your business then we encourage you to check out Entrepreneur NEXT powered by Assemble. Social. Media. These two words have made you either jump for joy or curl up [...]
Social media marketing is no longer optional for small businesses in 2018. I see this problem all too often when I’m consulting small business owners. They have this mentality that social media won’t benefit their companies. “Our customers know who we are, and they know where to find us.” Does [...]
Numerous small businesses use social media to repeatedly shove their sales pitch right into the faces of their customers. Then, they complain that their social media campaign is too noisy, expensive and time-consuming. They claim that it doesn’t bring sales and thus doesn’t produce a good ROI for any business. [...]
Every small business needs customers. Without qualified customers, it would be hard for any type of business (big or small) to survive in the long run. What’s the best way to acquire customers? Social media marketing for small business. While there are many reasons as to why you should use [...]
As a small business owner, you’re constantly looking for new ways to get your company’s brand on the radar of potential customers. If you don’t already, using social media in business is a great way to engage with current customers as well as attract new ones. Small business social media marketing strategies [...]
Around the world, 47% of internet users ages 16 to 64 have spent more time on social media in 2020 than they did in 2019. And those users aren’t just mindlessly scrolling: ecommerce sales are on the rise as well. This only further highlights the value of social media for small business. “In [...]
The value of social media for small businesses I’m the jack of all trades for the entrepreneurship center. Whether it’s basic graphic design, social media or press releases, anything that has to do with communications marketing and social media falls under me. I really love social media. I know a [...]
Does your business use social media? Nearly half of all small businesses (48%) do. Incredibly, that’s basically the same number as have websites. Social media is certainly popular. And it makes sense a lot of small businesses use it. It’s largely free, for starters. And it’s not too tough to learn, especially [...]
